WHAT IS DIGITAL MARKETING

Why is Digital Marketing Important? Here are a few reasons why digital marketing matters:

  • Cost-Effective: Digital marketing often costs less than traditional marketing like TV or print ads.

  • Wider Reach: You can reach people globally or target specific local areas.

  • Measurable Results: Tools like Google Analytics let you track how well your campaigns perform.

  • Customer Engagement: Social media and email allow you to interact directly with customers.

A Simple Guide to Growing Your Business Online

In today’s world, having a strong online presence is no longer optional—it’s essential. Whether you’re running a small business, freelancing, or starting an online store, digital marketing is the key to attracting and keeping customers. But what exactly is digital marketing, and how can you use it to grow your brand? Let’s break it down in simple terms.

What is Digital Marketing? Imagine you’re opening a new shop. You put up a big sign, pass out flyers, and maybe even run a newspaper ad to let people know you’re open. Digital marketing does the same thing—but online. It’s all the ways you promote your business using the internet. From social media posts and email newsletters to Google ads and blog articles, digital marketing helps you reach people where they already spend their time: online.